They have been around since the turn of the millennium – but they have only become an integral part of everyday life in recent years, especially since the coronavirus pandemic: podcasts. Almost half of people in Germany regularly listen to podcasts – young people even more than adults. Many formats are aimed specifically at young people, others more at adults.
Podcasts are audio broadcasts that you can listen to or subscribe to online – similar to radio broadcasts, but more flexible: you can listen to them anytime and anywhere. The name is made up of “pod” (playable on demand) and “cast” (broadcast).
In addition to classic audio podcasts, there are also video podcasts or formats that combine both. Most podcasts appear regularly in series form – with a fixed topic, such as sport, culture or news. Sometimes the episodes are self-contained, sometimes they build on each other.
Audio formats are practical: they are easy to listen to on the go and can quickly relieve boredom. There are podcasts in which people talk casually about their everyday lives or “God and the world” – and others that deal specifically with certain topics. Many young people like podcasts because they are both entertaining and informative. Listening to podcasts often creates the feeling of being particularly close to the podcasters – especially when they talk about personal things. This sometimes has a similar effect to influencers on social media.
There are many podcasts that are deliberately made for young people and are dedicated to youth topics. Often, the “hosts” (i.e. the people who lead through the podcast) are very much in the foreground. Young people then listen not only because of the content, but above all because of the person, for example when influencers have their own podcasts. Podcasts such as “Dick & Doof“, “Hobbylos” or “Gemischtes Hack” are very popular with young people. But true crime podcasts are also popular, i.e. formats in which real criminal cases are told, such as in “Mordlust” or “ZEIT Verbrechen“.
Unlike videos or games, podcasts do not yet have to be labeled with an age rating in order to protect minors. Labelling has long been considered, but the sheer number of podcasts makes it difficult to implement. So anyone can produce and publish a podcast – with any content. Therefore, regularly ask what podcasts your child listens to and find out about them.
Another point: Many podcasts contain advertising – it is often spoken directly by the hosts and is not always clearly recognizable. Advertising can have an influence, especially on young people. Many podcasts are financed by advertising.
In addition, platforms such as Spotify, Apple Podcasts or Deezer automatically suggest new content based on listening behavior. Not all suggested formats are age-appropriate. Keep a watchful eye – or discover suitable content together with your child.
Podcasts aimed specifically at young people are usually ad-free, have an age recommendation and deal with topics that interest young people. But there are definitely podcasts that don’t have a specific age recommendation, but are still well suited for teens. Here are a few tips:
You can find more tips for podcasts for young people at Webhelm and the city magazine Känguru.