“Mom, can I watch a video?” or “I want to play on the tablet, Dad!” – media is fascinating even for young children and has long been part of their everyday lives. But how much media use is appropriate in the first few years of life? How can parents introduce their children to media in an age-appropriate way and show them how to use it consciously?
Babies and toddlers are primarily concerned with discovering their environment with all their senses. Developmental steps such as eating, walking and speaking are the main focus. Their interest in media such as smartphones or tablets usually only grows through their parents’ example. Children learn by imitation, so it is important that parents are aware of their role as role models. Targeted, active media use, such as looking at a picture book together or a video call with grandparents, can be valuable and should be accompanied.
Simple offers are ideal in the first year of life. Music, radio plays or children’s radio, for example, can have a calming effect and offer a playful introduction to the world of media. Picture books and audio boxes promote understanding and are designed to be age-appropriate. However, rapidly changing images and sounds can overstrain a child’s brain, so it is advisable to be sensitive when dealing with moving images. Children are not able to understand filmed stories until they are about three years old. However, your child may already be watching series on the tablet together with older children. Accompany your child and pay attention to how your child reacts to content and intervene if necessary.
From around the age of three, children begin to understand simple stories better. Many children enjoy content with familiar favorite characters such as Peppa Wutz or Fireman Sam. Child-friendly apps and games that support creativity and initial learning are a good way for children to become active with media themselves. Parents should also be there to answer questions or provide support in case of uncertainty. If you and your child are already familiar with certain content, they can listen to an audio story on their own and watch an episode of their favorite series without you sitting next to them.
Media offer access to exciting stories and exciting worlds that appeal to children’s need for exploration and imagination. They support learning and interaction with others. Especially at kindergarten age, the shared experience provides support and creates topics of conversation with peers.
Children learn by observing and imitating what their caregivers do. Parents are also the most important role models when it comes to media use. What media children come into contact with and how present media are in their everyday lives ultimately depends on their environment and therefore, crucially, on their family. Put the smartphone aside when playing with your child. Enjoy time with your child and take time outs from the screen. Model a conscious and reflective approach to media.
And remember: children also have personal rights. Ask your child, if they are old enough, whether they agree to you sending photos of them via Messenger and, if possible, do not post any photos of children online.
