Instagram is one of the most popular apps among young people. Experiences are shared as stories, influencersshowwhat’s hot at the moment, users find out about a news feed or are simply entertained.
Instagram, or Insta for short, is more than just a picture platform. Above your own feed (accessible in the app via the house icon), you will find the latest stories and live streams from users you follow. These disappear again after 24 hours, but can also be saved by the person who posted the story on their own account as a so-called highlight. The feed also displays the newly posted photos and videos of the subscribed channels and people.
Users can find a wide variety of content on Insta: Posts by stars and starlets, about brands and products, current challenges and even personal profiles of friends. You can respond with likes and comments.
You can create and edit your own posts with filters, emojis, fonts, etc. directly in the app. In captions, your own content – i.e. photos and videos – can be assigned to topics with a hashtag. Under Instagram Reels (accessible below the feed via the video icon) you can find short videos in TikTok style.
The popularity of Instagram lies, among other things, in its focus on photos and videos. Various and easy-to-use tools help to get the best out of your own image. It is particularly appealing for young people to present themselves in the best light and test their effect on others. The app also makes it quick and easy to document and share the best moments with friends or family.
Children and young people are constantly finding new content about their idols on Instagram. They can follow what they are doing virtually around the clock, comment on pictures, like them, save them and forward them to other people. Insta is a great way to while away the time waiting for the bus or to keep an eye on what your crush from the next class is doing in his free time.
Influencers, stars and people with a creator account can create broadcast channels. With the help of an invitation link, users can join and invite other people. Children and young people find out even more about the (public) lives of their stars in the broadcast channels and receive news before people outside this channel.
At the end of 2023, Meta also launched the app in Germany Threads app in Germany. This is (closely) linked to Instagram.
The joint privacy policy of Facebook and Instagram, which all users agree to when registering, allows the sharing of user data with other services of the parent company Meta and with third parties. The app enables so-called crossposting. This means that a photo can also be posted on Facebook can be shared. If you have a Facebook account, you should check the settings carefully when publishing posts.
Instagram can determine the location of users via the posts they make. Privately set accounts prevent this. In addition, access to the location can be set both in the app and in the app permissions on your own smartphone and tablet. Then Instagram cannot see the location of public accounts either. However, a location can be added to each posted image manually afterwards.
Content on Instagram is subject to payment if children and young people not only follow an account, but also subscribe to it. The monthly price is set by the creators themselves and the subscription can usually be canceled on a monthly basis. Subscribers have access to exclusive content such as pictures, reels and stories. If you would like to subscribe to an account, you will find a “Subscribe” button next to “Follow”/”Followed” and “Messages” on the profile. A single click on this button does not yet lead to a subscription, but must first be confirmed with further clicks.
Certain content on Instagram can be problematic for young people: Inappropriate content such as erotic images, dangerous challenges and disinformation, but also advertising. Influencer business models play a special role here, which young people do not always recognize.
Instagram harbors various communication risks through functions such as chats and comments. For example, contact from strangers, hate speech or online bullying can occur.
The official minimum age for using Instagram is 13, but there is no effective age control so far. Until your child is 18 years old, you must consent to its use. There are extensive usage and setting options. If your child is under the age of 13, they can use Instagram if you manage the account. This must be included in the profile description. Accounts of children and young people under the age of 18 are automatically set to private after creation. However, this can be changed in the settings afterwards and the profile can be set to public. At Handysektor you can read a short version of the terms of use and download a flyer with the most important safety information about Instagram for young people.
Since June 2022, there has been “parental supervision”, which allows parents to link their account to that of their child. We present all the setting options in this article. You can find out how Instagram itself wants to make the app safer for young people directly on the Instagram website.
Together with your child, decide at what age and according to what rules he or she is allowed to use Instagram. Make various settings together so that your child can useInstagram as safely as possible. Not all photos have to be shared with everyone or even just with friends via the internet!
Talk to your child about communication risks on Instagram, from online bullying to cybergrooming. Show your child how they can block or report other users and explain to them when these functions are useful – for example, if someone insults your child in the comments. Your child should also not simply accept subscription requests from strangers and be sparing with their own data, such as their location.
Educate your child about risks such as harmful content, hate speech, disinformation and political opinion making. Talk to your child about the critical behavior of influencers and keep talking to them about one-sided role models and clichés. Stay interested and check in regularly to see who your child is following on Instagram and who is following them. It is important that your child knows that they can always talk to you if they have an unpleasant experience on the platform.
